Bsmove Entertainment is an unusual but sustainable business model for management, booking and promotions. The company was founded by Isaiah Russell as a South Carolina (S.C.) registered LLC. The business operates by key staff: Isaiah (C.E.O.), Latrenda (co-owner and marketing rep) and Eric (manager) to manage artists, all with the common element of extraordinary talent and the ability to succeed in a fast paced industry.
Bsmove Entertainment is a S.C. based managing company for a select group of national based independent artists. Bsmove Entertainment has adopted the business philosophy that for long term sustainable growth it will be more successful for the company to sign up just a few artists and promote them equally than to sign up a bunch and hope one is a commercial success, enough to float the rest of the artists. This approach is quite appealing to a few artists or bands. It provides the artists with the intimate and specialized focus of the managing company. The artist recognizes the fact that this company will be working hard to promote just a few artists, and that they will not be lost in the shuffle.